The Rick Schwartz Domain Name and Traffic Blog: RicksBlog.com – Home of The Domain King®

Morning folks,

So this is how I can balance things out that helps everyone the most. This isn't written in stone yet but by the end of today, it might be.

This is what we are planning.

The early bird will now have a price of $1495. However that included 3 nights at the Bellagio less tax, fees and personal expenses.

So if you sign up next week, your ticket AND hotel room cost you less than if you wait a few months as you will see below. However we have to limit this to 50 tickets at this level or October 31, which ever happens first.

The next cutoff is on December 31st and the $1495 price remains the same but you only get 2 nights at the Bellagio. We have 50 tickets at this level.

The next cutoff would be February 28th. The $1495 price remains the same but you only get 1 night at the Bellagio. We have 50 tickets at this level.

The next cutoff would be March 31st. The $1495 price increases to $1595 the same but you still get 1 room night credit. We have 100 tickets at this level.

The next cutoff would be April 30th and the price goes to $1695.  But you still get 1 room night credit. We have 100 tickets at this level.

Tickets sold from May 1 would be $1695. No hotel room included but you do get our $175 group rate.

So we do what we can to tackle the issues I described in yesterday's post. The result is lower ticket prices and better values for a longer period. Plan early and save!!

Rick Schwartz

Morning Folks!!

You either have a keen eye for domains that others would want or you don't. Isn't that the heart of domaining? Picking locations others would want to build on in case you don't build on it first.

You can't think the way YOU want to think, you have to think the way that THEY think. Who is they? They is the market. They is the market that assigns value. Value happens over time. You can use comparisons to a certain degree. But it is based more on the other "C" called "Circumstance" and that can not be measured in this market or in any market.

Need, want , desire drive a market and value makes a market. Value is subjective because it is based on a need. That need has different levels of value. That need to a lemonade stand has one value. The need for a car manufacturer has a different value and probably greater value. So if you don't distinguish the two, you are leaving dollars on the table.

Rick Schwartz

Morning Folks!!

There are people who are result oriented and folks that act like an obstacle to that goal. I think those folks work harder at finding an excuse than the actual work it would take to have a result. But they are not wired that way. I believe one of the biggest jobs in life is identifying these 2 simply different groups.

My life is made up of goals and missions and the decisions to achieve those things. And do it while being retired in my spare time when I feel like it. So I must prioritize. I describe my decision-making process here.  A difficult post for me to put on paper. It is the basis of being an efficiency expert that I described recently.

I believe we all have a gift as I describe here. When we figure out that gift we unlock the code to blossoming to our full potential. It never comes down to where we come from but more where exactly are we going? And going does not mean we always have to move forward. Sometimes we need to go back to the starting point so we don't get lost and lose our way on that path to a result. Like I have stated for years, failure does not happen at the end, it happens at the start. That means failure can be predicted before one even starts a journey.

Rick Schwartz

Morning Folks!!

There are myths in business that have been busted wide open over the years. I have empirical evidence. Not theory. I can point to things I have pointed to for decades because they are solid in the results they have proved over that time. I can calibrate the future for 40 years by the 2 simple myths below.

Myth #1. If I deliver food or pizza to people fewer people will come to my restaurant to eat.

So that is a myth and the thinking behind it is flawed. Here is the fact:

If you deliver you increase your pool of customers. You increase sales, profits and you expand. Your dining room gets fuller and you fulfill a NEED when they don't feel like leaving the comfort of their home. Now you can argue, but it won't make you right. I have 40 years of challenges and that baby still stands and your dog won't hunt. But some dinosaurs still think that way.

Where did those new folks come from? Some would want you to believe they came from your own dining room. That you split your customer base. Sorry, wrong answer. It increases people who are interested in your restaurant overall and maybe from a larger area and your customer base grows from the outside with new business. A rising tide.

Myth # 2. If I have a restaurant and a guy opens up a restaurant across the street he will take half my business.

Wrong! He might DOUBLE your business.

So let me point to real world example in Dallas Texas and Restaurant Row that was created in the mid 1970's. At the time there was one restaurant named "Old San Francisco" and it was one of my favorites.  There was a bowling alley across the street. They were busy. They did fine. But then they opened up some 20-30 other large  restaurants all right next to each other on the same street. Some thought they would go out of business because of the competition. In fact, you had to call Old San Francisco 1-2 weeks in advance to get in the door. See 30 restaurants and 30 restaurants advertising the same basic address and same basic product.

They were all good restaurants and they added VALUE by bringing all those people together looking for the same things and they all did well. They do that with auto malls. More PROOF! Not emotion. Facts. Proof. Historical evidence. Empirical evidence. How about malls themselves? How about "World Trade Centers"? They bring competitors together to do MORE BUSINESS in a faster amount of time!

That is why I can be certain that whatever happens in .whateverville, it can ONLY HELP .com. PERIOD!!! NO QUESTION!! NONE!! NONE!!!

Now if you have shit domains you are screwed but you were screwed with or without the new gtld's because you have crap.

Here is what the debate should look like if you want to have legitimacy with gTLD. Talk about specific .whatevers only.

There could be a market for .app or .blog or .web or a FEW others. I talk about dying on the vine. Look how many have died before it even germinates let alone making it to the vine. Many abandoning what they were going after and doing it early on in the process.

No emotions, just facts. Hundreds of horses at the gate and while you may want to talk about the race track itself or even the other horses, none of that matters. What matters is your horse and your stable. So if you tell me how bad the other guys stable is, most folks get turned off and walk away whether they say something or not. We all need to hear benefits of your horse. Why your horse can win. It has little to do with the others losing. It has to do with you winning.

So my horse is better because yours is an old nag won't hunt. That ain't selling

My horse does the quarter in 3 seconds faster than any other horse in the race will hunt. That IS selling.

One emotional one factual. Facts make points. Emotions don't. Unless you are gullible.

Everyone reading this is open to make millions. Everyone reading this is open to the next opportunity. Most are open to .whatever including me. But together there are 1400 "Franchises" coming out that will likely be grouped together in one way or another and a stumble by one can bring down many. I write about those pitfalls to alert and help those on that trail. I simply believe many are unprepared and unrealistic about what is to come, the headwinds they face and the surprises they face.

Sales is easy when you have a product everyone needs. When you are in a crowded field of products most don't need, its gonna be ugly for 1390 or 1400 of them.

The future holds ever single answer. But so does the past!

Rick Schwartz

Morning Folks!!

Are we beginning to see the new marketing campaign for .whatever?

"The days of .com dominance will be coming to an end shortly, says Juan Diego Calle, founder of .CO" in an Inc article that I wrote about yesterday. 

Last Night Paul Stahura explained to me on Berkens Blog that my sale of eBet.com was because I am scared that .com domain values are going down and I was bailing. Of course that is as absurd nonsense and perhaps desperate as you can get!

He went on to say “Dot com is your father’s TLD.”

Really??

Here is my response:

And if that is going to be your marketing plan, good luck with that.
.Com is only like 20 years old and could not be served a drink in many states. lol

You have to show the benefits of those extensions listed and if you folks think you are going to do that by peeing on .com, all I can say is it is weak and you may be questioning why you spent the money you did on these.

All I said was “I don’t get it”

So have me understand. None of us do. You have to sell now not throw rocks at the house we all live in. Believe me, that dog won’t hunt. Not at all. So what are we really missing?

Why .camera and not .cam? I think .cam is much more universal regardless of the current objections. Now that does not mean I think .cam takes off or changes the world. But why is .camera better? I don’t get it.

So are we beginning to see their strategy or lack of one? I have explained in detail about selling something. This ain't selling anything. In sales you have to overcome objections. But you can't do it with empty rhetoric or grand predictions based on HOPING something will unfold even tho the evidence at hand points to the opposite outcome. You have to do it with well thought out LOGIC.

“Dot com is your father’s TLD.”

That is not logic. That is pure emotion. His other examples are flawed because he starts with a premise that I don't agree with. Like all traffic from .whatever comes directly from .com. Sorry, that is flawed. I don’t see it that way.

I think you have to have content on .whatever to increase the size of the pie. That takes nothing from .com the way I see it. It adds to an existing pie. And that is assuming a success.

I even wrote an article and asked what happens if the first 100 .whatevers out of the gate fail and what will it do to the others coming.

Where I ask: So in the event that the first 100 new extensions came to market and fell flat, what exactly would that spell for the other 900? It does not help their efforts it hinders their efforts. Even a winner could be weighed down by the sinking of others. And some are gonna sink right to the bottom.

Here is exhibit A.

I wrote many posts about .whatever over the last 6 months because I knew once it began it would be a few of us against many of them. I need to be on record so I can point to those words like I do today and the next couple years. I did not know their campaign would be based on misinformation.

Let the facts speak for themselves. Let the chips fall where they may. Anything less is desperate.

.com is not the enemy. But if that becomes their focus, they will fail even faster than any of us think.

Look, there are a lot of folks with a lot of money riding on this. But if this is how they are going into the sales arena to do battle, then they have even more problems and fears than I thought. Sales is about overcoming objections not bad mouthing obstacles. I wrote all about it just last week!

Here is an objection I wrote to Paul last night: "Why  .camera and not .cam? I think .cam is much more universal regardless of the current objections. Now that does not mean I think .cam takes off or changes the world. But why is .camera better? I don’t get it."

Okay, now talking about .com is not overcoming the objection. See what I mean? There has to be an answer ready. A good answer. Anything less and you can't make the sale. I am doing these folks a favor by pointing out these pitfalls.

Lastly, I will come at this always 2 ways. First as a domain investor and second as an end user. My focus is limited to that because that is what counts to me and my readers and the future.

A campaign of noise and misinformation will not win the day. Not telling folks about massive leaks to .com will not win the day. I am really trying to keep an open mind about all this. But the reaction says volumes.

We are all on record and time will tell everything. My posts are crystal clear and I use historical facts as my basis. Let's see what develops and we can match my words of 2013 with the reality of 2015 and 2016. I am no match against Calle, Stahura and Schilling. A one man band against hundreds. But thoughts that turn into reality are very powerful. So let the strongest thoughts win. Drinks are on me guys!

Rick Schwartz

PS: Nearly every argument you make will be no different than the argument .mobi made. That .xxx made. That .everything.else.already.made.becaise.the.path.is.the.same.and.so.might.be.the.outcome. See confusion might come into play. Are those urls or typos?

Afternoon Folks!!

Let's take a ramblin' walk down the Domain Channel and look in on a few things.

Page Howe articulated an interesting point on DomainSherpa.com a couple weeks ago. He says what I believe as well that if you own the .com why would you swim downstream. On the other hand if you don't own the .com you want to always be upgrading until you do. Simple, accurate and priceless.

So once I have a .com, I seldom buy anything on the lower grade extensions. However I am always bombarded by folks trying to sell me the .net version of the domain I own, country codes, .org, .mobi, .younameit. But there is no need for those other lower tld extensions for what I need to do in life. None. So you can stop spamming me, never gonna happen.  No need, no want, no desire, no value = no sale. So stop wasting YOUR time!

I am not going to get Ricksblog.whatever.  or even RicksBlog.blog and since I have already branded RicksBlog.com, I don't see the importance of Ricks.blog. But let's say for the sake of argument, I get the domain. What am I going to do with it. I am going to point it to RickBlog.com. So where is the expansion? Where is the social redeeming value? Some may open new blogs on it but the vast majority won't. They will either do what I just described or move from a very crappy .com to .blog. Maybe. Most won't even do that.

Defensive registrations don't make an extension valuable.  If every trademark holder got their .xxx and just paid the fees each year and never hooked it up, what value is there other than to the registry and registrar? Where exactly does the domain investor come into that equation who wants to use his money to make more money? Sorry, I don't get it. Want to buy some .xxx domains for my purchase price?

Now each extension will come to market with their own pros and cons. You have to figure out that mousetrap and get it right or you lose. And when you lose, you lose your money. And when you lose all your money you are no longer a domainer. So if/when you do figure it out, then buy wisely and hold on for the long term. If you are not prepared to hold on for 10-20 years you are likely to be disappointed. And if you are looking to buy today to flip tomorrow, better get it right each time and still be financially prepared to hold on for 10-20 years. At that time you can re-evaluate.

When I hand register a domain I multiply the cost by 10 because that is the real cost to do business. Holding on for a minimum of 10 years. So it is not an $8-$10 purchase, it is an $80-$100 purchase.

The consumer will be picking the winners and losers not any of us. Sorry. They have been .com brainwashed for 20 years now. So the target audience you will really go after is just being born or is just a few years old. He will grow up with more extensions and will be more open to them. BUT, that does not negate the fact that more money will be spent collectively promoting .com even in his lifetime than all the other extensions added together. That is the mountain that will always keep .com where it is.

Whatever.whatever may be the greatest thing since ice cream. But again, they are not in control. When they go to use the extension and the results are not as expected or worse, what do you think a rational businessman would do other than to pull the plug as Mr. Johnson did with O.co. They did not want to do that. They did not it. intend to do that. But they were hit with reality and were FORCED to do it.

Domains have value for several reasons and when those reasons are not present, guess what? Neither is the value.

All I can do is point out pitfalls regardless of how things unfold. None of us know jack right now. But we do have evidence and parallels and that allows us to draw conclusions and it also points us in different directions.

I am loving it. The eyes of the world are going to be focuses on our little pond more and more and I don't see any downside. I see mirages. I see wishful thinking. I see ways to manufacture money. I see ways to exploit what is coming and I make no bones about it. Everyone is in it for the $$$. Nobody is trying to save the world.

But am I really going to swim downstream? No, probably not. However maybe there will be some keywords that just make sense. That are naturals. I can just put them away and see what happens. But most domainers will still pick 3 word .whatever with stupid misspells and think they have something. They do. It's called a recurring bill.

I just ask questions. Some have answers, some don't, some point one direction or another. It's called examining something fully and coming to a conclusion. But in business while you should not be weak, you need to be agile. Every new piece of info REQUIRES a re-evaluation of the subject whatever it is. Not doing that is a huge weakness disguised as a strength when it is not. You don't did in your heals like politicians, you always look for answers. And you follow those answers even when you don't like that answer. Especially when you don't like it. You can't ignore it. That is th seed of failure right there. Knowledge never hurt anyone however ignorance can kill ya!

In the last month I have paid VERY close attention to tv ads. I never see a .biz on tv. I never see most extensions on TV. I have seen .tv and .info ads but only 1 each. I have seen countless ads for .com. Countless. Every single ad. Yes, it could change. But where is the indications so far and there already is choice?

So as of today, there are no other conclusions to draw given the facts we already have, know and are not disputed. But each day new info comes. It will either reinforce what we already believe or it will go against it. As I said, ignore nothing!! To ignore means you FIGHT to stay ignorant. You used ENERGY to remain uninformed. That is the road to failure. An open mind is the road to success and an open mind is never threatened. He is always armed with info and facts that trump emotions and hoping.

Whatever the size of your wallet, whether it be $1000, $10,000, $100,000 or millions, your job is first keep those dollars safe and second, grow them as fast as you can. So if you buy that $1000 domain and double your money and do that less than TEN TIMES, you become a millionaire. And what if it took you 3 years to accomplish? That would be bad? You could do it in 1 if you pick right.

$1000 becomes, $2000. $2000 becomes $4000. $4000 becomes $8000, $8000 becomes $16,000. $16,000 becomes $32,000. $32,000 becomes $64,000. $64,000 becomes $128,000. $128,000 becomes $256,000. $256,000 becomes $512,000 and $512,000 breaks the million dollar mark! And that's only if you just double your money each time.

Rick Schwartz

Morning Folks?

What is a cubicle whore? First off "Cubicle" can be spelled 2 ways. Cubicle or Cubical. Tho cubicle is the commercial cubical we are talking about.

Home sweet home to the cubicle whore.

Well there are several types. The most common cubicle whore is the guy or gal or guy disguised as a gal that have a mission to try to stop reality from running them over like a steamroller. They are folks that are paid to rebut comments I might make that are not good for their business. The worse things get for them the more desperate they get. Some companies hire 2 people to do this and other companies get it done right at the top. CEO and President because they have everything to lose. But generally a cubicle whore works for a company and what they are doing is approved by the company or at minimum they look the other way.  And of course they are generally unknown and use fake names because if you found out who that little whore was, he/she would be drummed out of the industry like a Serial Reverse Domain Name Hijacker would be.

Now cubicle whores are not intellectually honest so they have to hurl insults at you. They don't get PAID to have a debate and discussion and find answers. They are paid to PREVENT that debate from happening. See people are not stupid and they won't willingly eat shit. So what do you suppose happens when they get discovered trying to serve up that shit?

Now there are also the renegade cubicle whores that work for themselves as "Domianers" and since they have had such a bad time of things they take a general post personally and go off the deep-end. They enter a 10-20 year game and get frustrated when things don't pan out in 20 minutes or 20 days or 20 weeks. They seldom make it to 20 months. I mean haven't we been doing this long enough to know how many folks just disappear.

Life is about revenue streams. Those that have streams are generally happier than those searching for them or frustrated they don't have any. Nobody ever said it was easy. But if you spend one second of your energy going after me, then by definition there must be something ill in your life. I love when people take their anger and frustrations out on me. I spend countless hours trying to share what I see, when I see it and why I see it. And for some that is a threat more than their poor fragile souls can handle.

Motives and agendas are going to make a triumphant return. There are many millions of dollars at stake and some are not prepared to lose those millions but the reality of the market might get in the way. It will be my fault that they fail. Just ask them.

Fight the idea to the bitter end is fine and great and as it should be. The moment these cubicle whores go negative and personal they expose themselves. The moment they refuse to give you a point when a point is made they expose themselves. The moment the debate turns from rational to irrational they expose themselves. The moment they can't argue the facts they expose themselves. There are other tell-tale signs of these folk. Sometimes they have a butt-buddy to help them. They leave fingerprints like a racoon. They close their eyes and think they are invisible. And when they get exposed, they coming CRYING for another chance or they just disappear and get a new fake name.

So while there have been months of healthy respectful debate. An era of calm. That will be changing in the months ahead. Like I have been saying, there will be a lot of elbows flying. Some against me. Some against you and some against each other. It is a natural phenomenon. It will repeat itself every single time. Go read or watch Lord of the Flies right now and then you will understand how I can see before it unfolds because it happens the same every single time. Get a group of 10 people together and they will experience harmony and challenge and leaders will emerge and there is always struggle for this and that. A democracy turns into a battle.

That is why history is important as it DOES repeat itself and I can tell you the EXACT stages that are coming this being one of them. It happens in every single time. You have all seen this movie before so don't be surprised when it happens again.

Legit companies will debate with facts and evidence and be able to demonstrate things clearly. The others all have to be magicians. They have to invent. They have to use sleight of hand and word. They have to resort to all type of antics because they can't stand toe to toe with ideas and the facts to match them. The reality to back them up. The evidence needed to sway and persuade. So they act more like thugs with masks on and they sit where they sit. But my illustration is a cubicle whore because that is as far as they are going when they waste their energy on nonsense.

So however you want to spell it, these folks are coming in numbers that are going to overwhelm our small community. As I have been saying, many companies in our space now have and will have more people working for them than all the surviving domain investors in the world. That means less and less qualified voices speaking out.

Rick Schwartz

Morning Folks!!

It's called a "Meeting of the minds" and when that happens, deals are done.

So here is a deal I made over the weekend with just 3 emails.

Hello,

My name is Xxx Xxxxxx, I have recently looked into starting a xxxxx blog and naturally looked into xxxxxblog.com. I am not looking to buy it as you have made it very clear you aren't in the selling business. However I do believe the domain has a lot of potential to be monetized. It may not become your highest grossing domain due to the nature of the domain, but it clearly has potential. 

(He then goes into a bit of his background which I won't publish here)

If interested, please feel free to email back to discuss more,

Thank you,

He replies and tells me his plan and why. He states after that:

"One Idea i have, is you maintain sole ownership of the domain, and i have sole ownership of the content(Just in case either of us decide to part ways.) This would exclude the profit made from the content of course. However, this is just an idea, and am very open to hearing your ideas."

I Replied:

Afternoon Folks!!

What are the first things that come to mind when you talk about .Net?

For me it reminds me of the early days. It also reminds me of techies. It reminds me it is not .com and is the consolation prize.

It also says something about longevity as it is old and established. So .net sounds foundational and institutional while .biz sounds like a fly by night. Just saying'.

So with .Whatever that further defines and accentuates more established extensions intended or not. It does not mean that .mobi will be revived. It does mean that .net could emerge with a clearer identity than it has had before. I see it competing with .web perhaps. Of course I am sure .web wants to compete with .com.

But what I believe will happen is all the current extensions will get a second look. Some will look better than others and so while everyone is looking in one direction, don't be surprised if something flashes from a direction that could be surprising.

What happens to business when 700 gTLD's come out and the one that adds the most registrations next to .com is .net and at an accelerated pace? What happens when you add up the increases for the current extensions and their growth is bigger and faster than the growth driving it?

All I am saying is expect the unexpected. And when you expect the unexpected you don't just throw yourself into something. You observe. Kinda like the stock market. You can get killed between 9:30 and 10AM. Best to let things settle in and then take a fresh look at what things look like.

Rick Schwartz

Morning Folks!!

Let's take a few minutes maybe even a few posts to untangle this clusterf*ck of what is coming and what the Myths and Facts really are. And if I don't know, I will make it up. I will come to an assumption. I will use what facts are available and at the minimum use that as the starting point because you need somewhere to start and assumptions are perfect until you can plug-in the actual facts when they unfold. And if you have been paying attention they have been unfolding every day. And if you have some parallels set up, you can already see what is coming and the stages they are coming in. Let's just say "Consolidation" will be the keyword for the first 5-10 years or more and we have already seen that happen. Or die on the vine.

Myth #1 "gTLD's are bad for the Industry."

Well it may be a mess and it may be a clusterf*ck of historical proportions, it will also bring awareness and tens of billions of dollars into our space. Normally I would say sales. But in this case, the #1 expenditure will likely be advertising and other means to bring awareness but does not necessarily result in sales that are strong enough to support. Not to mention employees, customer service, unexpected glitches. A rocky road. It costs money to pave the way and get to a smooth time. Many won't survive that journey and some already gave u before the trip even begins.

Myth #2 "gTLD's will devalue my .com's."

Well nothing could be further from the truth. It will do quite the opposite. Those that are saying that are likely buyers trying to get you to sell beneath market. How gullible. Are you paying attention to the after market? It is exploding! There is a reason for that but I won't argue the point, I will just state what happens before it happens and be on record so we can look back.

Myth #3  I am not sure what to quote here. But just an interesting observation. The gTLD's were open to everyone in the world. All the different languages. But extensions are dominated by English Words. Why?

Myth #4 "Somebody that owns a .com will want the other .whatevers."

As Page Howe articulated on DomainSherpa.com last week and I agree with 100%, he never goes downstream. In other words, if you own something other than .com then you want to grab every other extension and keep going after better and higher level domains until you get to the prize which is .com. But if you have the .com you are really not motivated to get the lower level extensions. Matter of fact, you can't wait for one of them to have a giant success.

Myth #5. "My .whatever extension does not leak traffic to the .com"

Sorry, fact beyond dispute. The evidence is overwhelming.  So overwhelming in fact that it has the potential to sink the ship. Any ship. That's a captain of a ship that believes the ocean has no shallow spots and a few leaks won't hurt anything.

Myth #6 "Google and Amazon and the big boys are in charge"

Not true. The consumer is always in charge. Everyone chases the consumer. There are some that do it really well (Apple) and have a harness on it and there are others that fail like JCPenny and are wobbling out of control. The consumer demands certain things. And when you don't give it to them, they won't give their dollars to them.

Myth #7 "The buyer sets the price and is in control of a transaction."

Come on. The seller is the only one that can press the Red Button and make a decision. The seller has only one thing he controls, his wallet and perhaps lack of funds.

Myth #8 "Reverse Domain Name Hijacking is no big deal"

REALLY?

Myth #9 "Rick and his Need, Want, Desire" does not get it.

Sorry, few have challenged Need, Want, Desire" and "Value" becomes a knockout blow. Down goes Frazier! I am just saying that many of those that are doing this are unprepared for the reality of what they are going to find out. So their only play is selling the extension. And while everyone thinks they make 5X their money with a $1 million sale of a $185k asset,  there are also many other fees and expenses and time and energy that the very people I talk about, don't count. Sorry,  It all counts!! Ignore enough important things, minimize them like a shrinking machine and eventually collapse may be the result.

Myth #10 "We will have hundreds of thousands of registrations"

That's like the Internet guy saying that getting traffic is no problem. Until he finds out it is the 2000lb gorilla in the room and there are 699 other gorillas and some are much bigger.

Myth #11 "The success or failure of those extensions that are released first will have no affect good or bad on any other extension.

I beg to differ and did an entire post on it. It the first 10 are dogs, it won't help #11. If the first 10 are winners, then  it will help #11. If it does not move the needle, it is even worse. That means nobody cares.

Like I said, it would take more than one post to go down the list. So #11 was just a replay bonus. ;-)

There will be many ways for the savvy to make money regardless of the fact that most people will lose their asses.

Rick Schwartz