The Rick Schwartz Domain Name and Traffic Blog: RicksBlog.com – Home of The Domain King®

Morning Folks!!

My JointVentures.com partner Danny
Welsh has got something to share today about the incongruity of the salary of
Babe Ruth versus the minimumleague salary today, and the maximum money
paid to the top guys in the majors today. Who was the better baseball player?
Does it matter? What’s it have to do with valuating the BEST domain names?
Every time YOU fill the stadium with people, how much are you paid? This was
one of the first posts Danny wrote but we’ve saved it for today, for a reason I
think will become clear soon enough.

Rick Schwartz

By Danny Welsh:

The PRICE paid to hire Babe Ruth vs Alex Rodriguez’s salary…and who owns the LEAGUE of a business full of players online?

My mentor Rick Schwartz has taught me that baseball salaries
over time are a great analogy to point to for valuing domain names, just like
Babe Ruth famously pointed into the stands predicting a home run shot. What
does it mean that in 2013 the *average*
salary per player in MLB is $3,200,000 US Dollars-- compared to the
highest annual salary EVER earned by the Great Bambino himself, the MVP of
his age in the 1930s, at $84,000 per year?

Can we chalk it up to “inflation”? Nope. Sorry, but if you
use this lens to explain the value of your best domain names that “inflation”
statement will be a weak answer that weak and/or dishonest people with an
agenda will resort to in attempting to refute YOUR assertion that the times
have changed not only in baseball but in all kinds of commerce as the world has
EVOLVED.

Today I’d like to talk more about how TRUE VALUE is
intrinsic, while “price” is variable with the times and how things unfold. Yes,
it’s the same line you’ve heard from me throughout this series of guest blog
posts Rick has allowed me to make— the truth savvy investors see shown again
and again through a different lens, and if my job is done properly with
each lens shown the bright and blinding truth Rick revealed to me will grow
more magnified as more and more folks in the domain universe “get it” and see
what Rick Schwartz saw long before I was a blip on the radar coming along to
simply articulate these truths we both see maybe a little better than he can.

In my inaugural guest post on RicksBlog I said I’d be
posting in the future to answer this question:

“When exactly in the
maturation of premium dot com category domain name values are we currently
experiencing in 2013 along the scale paralleled by premier baseball player
salaries, Babe Ruth's earning less than $1,000,000 over his entire
1914-1935 career or the $30,000,000 in salary paid for Alex Rodriguez in 2012
alone?”

You see, if we ignore the internet and “domain names” and
just look at the lens of commerce through the lens of just ONE
category/industry, is the BUSINESS of
“Baseball” more or less profitable in 2013 than in 1995? That was when
many of the best generic commercial and social domain names such as
Baseball.com for example were first hand registered by who I feel are some very
smart visionary entrepreneurs.

In case you missed the $250,000,000 contracts paid for a
single player, the “salary cap” attempts of some sports to create parity among
a rich ball-team owners’ game, the World Series ratings and TV commercials
bonanzas, billions and billions in merchandising and endorsements, or the 60,000
person baseball stadiums costing up to $1.5 BILLION to build according to
MLB.com (Yankees)…

That was a rhetorical question.

Of COURSE, the business of baseball
has become more profitable over the years.

The Chicago Cubs play in a stadium built in 1912, costing
$250,000. I love that stadium! Wrigley Field is the past history of baseball
wrapped up in all its splendor and tradition.

But the future of baseball as a business is more and more
going to be about merging tradition with MONEY. Money flows downhill to VALUE,
no matter what people want or believe. How many multiples is it from that $250K
1912 Chicago stadium to the $1,500,000,000 2012 New York Yankees stadium?

Let me do the math for you, since it’s probably really early
in the morning when Rick will be posting this blog post for everyone to read. J

The 2012 investment in a stadium was
6000x the 1912 investment in a stadium.

And those are BOTH buildings meant to accomplish the same
things…give people a place to SIT while they consume a company’s products.

There’s yet another “lens” through which you can see the
true value of a top-tier generic category-defining dot com domain name property
like Baseball.com, as an EXAMPLE.

The most valuable domain names like that one for the most part aren't
in the game at 2012’s Yankee Stadium. They're 'parked' in the lot
outside the stadium, selling hot dogs every day to passersby drawn by just the
HINT that a ball-game they want to see might be going on inside.

I’m not knocking domain parking as a way to make money.
Really, I’m not.

Many times these category-killer domain names make a LOT of
money, just as Rick’s Porno.com has made $1,000,000+ per year without effort or
work, parked and selling nickel-a-pop peep shows by the click to passersby that
more often than not will never come again.

(no pun intended)

But even with 7 figure earnings possible on the higher ends
of the spectrum for a single domain name…and with many other $xxx,xxx to
$xx,xxx,xxx VALUE domain names earning
$xxx-$xxx,xxx per year or whatever …STILL nobody I know thinks domain parking
is the BEST MONETIZATION strategy for a great domain name like that, do they?

Nope.

Just like nobody who gets “inside” after visiting a parked
domain thinks they got their ‘money’s worth’, even spending NOTHING as they
click-and-go elsewhere to find what they were looking for, do they?

We all KNOW that a truly great domain name DESERVES
something BETTER.

Truly great domain
names deserve to be
IN THE GAME and not in the parking lot.

So you witness the search for real, solid solutions by Rick
and others among “the 500” for many years.

The first innings of this game are over. The middle innings
are ending.

We’re in the 7^th inning stretch of a 20 year plan
and a ball-game Rick Schwartz predicted how it would end…20 years ago, right
there in his virtual living room before the first strike-out of “.whatever” (of
which there will be MANY more in the coming years, littering the stadium of
business like discarded popcorn boxes filled with kernels of popcorn that were
sold and never POPPED).

So far as I can tell, the biggest “curve ball” Rick swung at
personally and missed was the .mobi fiasco…and he admitted that mistake when so
many self-promoters never tell you the bad, only the good. Personally, I like
that in a guy I’m doing business with. Don’t you?

TIMING IS KEY TO HIT THE FASTBALL OUT OF THE PARK.

A number of people
in the domain community have seen what Rick and I are doing with
JointVentures.com and have brought up this company or that company that has
“tried” domain leasing and failed. Others have been and will continue
to jump into the domain leasing game as we shake the bushes and demonstrate
deals (don’t be surprised to learn many of the domain investors the smaller
players all look up to have been doing this quietly for YEARS).

There may be many variables for the companies that FAILED to
“represent” domain leasing as brokers or 3^rd party platforms, and
specific companies could have a most
important factor each for why they failed.
The biggest GENERAL reason if you ask me would be TIMING.

Same reason it doesn’t matter who was the BETTER player,
Babe Ruth or Alex Rodriguez.

It’s not comparing apples to apples, even when BOTH played
in the BIG APPLE of New York City.

Timing is what determined the difference in price of each player’s
salary, not the value of the player.

Hell, Rick himself fought an uphill battle early on trying
to get mainstream business owners to see the value of premium generic domains
in the 1990s. No one listened except for the adult entertainment people, and
Rick made them a lot of money.

The commercial business owners were being told by their
“webmaster” that a 10 digit numerical IP address was a perfectly good online
address for a website, and by their “advertising agency” that branding was more
important than sales.

Today, more and more they
know differently.

And they COVET what
“the 500” have, those of you who like Rick had the foresight to grab
Baseball.com level generic category-defining domain names before companies in
the mainstream had a clue.

They also COVET the best domain properties owned by select
other smart domain name owners—myself included-- to a significantly lesser
degree at THIS TIME-- but the next couple years TIMING and the movements made
in the market by “the 500” are pivotal in whether the end user businessman of
the future pays FULL VALUE to get what they covet ala Alex Rodriguez’s
salary…or “today’s price” in between Babe Ruth and that time in the future when
people will look back and say with disbelief “Baseball.com made HOW little
money per year?”

Rick and I predict that in the next 3 years these companies—
both established companies looking to increase their presence online and small
start-ups looking to get an edge over the competition— will continue striking
out with “.whatever” domains and we believe that it’ll become obvious VERY
quick that .com is here to stay and .whatever is the minor leagues for any REAL
business with REAL ambition.

Others will end up choosing to play only in the minor
leagues using made up words as their business name online, using hyphens and
numbers and modifiers like “My”, “The” ETC ETC cutesy little attempts to get
around the guy “sitting on the home-plate” of the very BEST generic domain name
they’d have and want if money was no object.

Many will build companies (and have) on domains they’ll want to
“truncate” and trade-up from a lead-off hitter to a CLEANUP BATTER.

Many will dislike the guy they see as blocking anyone from a
grand slam score without paying what they feel is an exorbitant sales cost to
get past…

But it only takes ONE
PLAYER IN EACH LEAGUE to see what we see, one business in each niche that knows
the true value of NICHE.com, and soon every great domain name that deserves to
be a part of a great business CAN be the MVP of a great business.

So long as that guy sitting on home-plate where
he knew everyone would want to be one day sets up a toll-booth instead of a
cash register because he REALIZES that one day he’ll be recognized as a
visionary business leader and not a “cyber squatter”.

So go ahead, we invite all businesses looking to do big
things online with either big ideas and talents OR big resources to point to
the fences and “call your shot”.

Hit a homerun, start-ups!

Hit a grand slam, established companies!

The more you win, the more we win.

Rick Schwartz and the 500 domain name league owners will be
waiting patiently at home-plate where the crowds are going to be showing up
daily no matter what else may happen in the next couple years.

Meet you there!

Danny Welsh
JointVentures.com

Morning Folks!!

When I started in domains there was not even a puddle. Just a drip or two of moisture. Eventually turned into a puddle. Then domaining came to be and we turned into a pond. We have been a pond for a very long time. Then recently we have turned the corner of being a lake. And when 1800 .whatevers come thru we will be a river. The river eventually leads to the ocean and there you have the entire history of domaining and the future of it as well.

Rick Schwartz

Morning Folks!!

The most common question I field about leasing domains is 'Why now?' 'What do you see Now?' I am now prepared to answer that. First of all this was a business that caught both Danny and Myself off-guard. Danny did not even know about it until it evolved right here after a few days. So I had to explain what and why to Danny first and that was not the easiest job I ever had. I just kept saying we had 'Lightning in a bottle'.

So now back to the question. Why now? Now because 18 YEARS of headwinds SUDDENLY turned into tail winds. For the first time there was more resistance in selling a domain then there was in leasing a domain. The resistance level changed and it changed virtually overnight. Here was the MOMENT and I shared it right here to some laughter. But something happened during that post and this moments.

Anyone can easily read what I started writing starting in November. It will have taken 90 days to paint as vivid a picture as I could so it would always be on record. Folks can read the evolution first hand. An evolution that is not new bit the time is t=right to revolutionize what we all do.

Look what has happened since. The industry is starting to follow our lead. We have bent the direction of where we are all heading in a significant way and fear has turned into optimism and confidence. If I counted right, 3 companies announced Leasing programs this WEEK. We have articulated a message over the last 12 weeks that you have been witness to. It's STUNNING the impact IDEAS have! The power a well thought out argument makes. This is pretty sensational.

Even folks that did not send domains or we turned down their domains are rooting for our success. The best way to insure our success, your success, is have the best domains in the world to go to market with. There is no other way to do this and be successful. I looked at a list of some 100 six and seven figure domains. Each and every one. But only 2 made it over the 'Leasing' threshold. The lens I use may not be understandable to all domainers, but it is understandable to an end user in the field we target. It is understandable to those that are following our lead and see what we see. It is understandable to domainers that already lease domains and have been doing it fir years. Now it is about to be industry wide!

You folks have 2 more weeks of this as we completely articulate what we are about to do. Then we are going underground and the real work begins. Pretty cool to have moved a mountain like this in front of everyone. But this is just the start. I think we have demonstrated this is a serious effort with serious folks that are looking for a seriously INSANE outcome. A long overdue outcome. An outcome that you will all be witness to and in the front row of the future.

Have a GREAT day!

Rick Schwartz

Afternoon Folks!!

So this is what we will do. EVERY time there is a Reverse Domain Name Hijacking decision, I will REPOST the currenrt list and ADD the new hijacker. We are going to stop this practice in its tracks by shining a light on the companies that have been found GUILTY of RDNH.

I have 24 28 such cases so far and each win will discourage the next would-be hijacker. A tip of the hat to all owners below that fought and a big congrats to the attorney that represented them! I will list any and all cases as I learn of them.

And a special tip of the hat to John Berryhill who is the leading RDNH attorney in the world. I am counting and will post how many wins he has recorded on behalf of his clients.

SaveMe.com The Grand daddy of RDNH. Here is my post on this very big win against Márcio Mello Chaves, aka Márcio Chaves aka Marcio Chaves

The Complainant is G.W.H.C. - Serviços Online Ltda., E-Commerce Media Group Informação e Tecnologia Ltda. of Sao Paulo, Brazil, represented by Almeida Advogados, Brazil. Found guilty of Reverse Domain Name Hijacking

Case #1 is our Friend Scott Day of Digimedia who won a $100k+ judgment against GOFORIT ENTERTAINMENT, LLC who IS a REVERSE DOMAIN NAME HIJACKER.

Case #2 Rain.com Media Rain LLC engaged in Reverse Domain Hijacking

Case #3 CinemaCity.com The Complainant is Prime Pictures LLC of Dubai, United Arab Emirates (“UAE”), represented by Law offices of Vince Ravine, PC, United States of America (“USA”). Reverse Domain Name Hijacker

Case #4 CollectiveMedia.com The Complainant is Collective Media, Inc., New York, United States of America, represented by Lowenstein Sandler PC, United States of America is a Reverse Domain Name Hijacker

Case #5 Elk.com The Complainant is ELK Accesories Pty Ltd. of Preston, Australia represented by Pointon Partners, Australia is a Reverse Domain Name Hijacker

Case #6 ForSale.ca Globe Media International Corporation is a Reverse Domain Name Hijacker

Case #7 Mess.com Kiwi Shoe Polish Company, The Complainant is Mess Enterprises, San Francisco, California, of United States of America, represented by Steve Clinton, United States of America is a Reverse Domain Name Hijacker

Case #8 Goldline.com The Complainant is Goldline International, Inc., represented by Spataro & Associates is a Reverse Domain Name Hijacker

Case #9 K2R.com The complainant is a Swiss company, K2r Produkte AG of Haggenstrasse 45, CH 9014 St. Gallen, Switzerland is a Reverse Domain Name Hijacker

Case #10 CarSales.com The Complainant is carsales.com.au Limited of Burwood, Victoria, Australia represented by Corrs Chambers, Westgarth, Australia is a Reverse Domain Name Hijacker

Case #11 Proto.com The Complainant is Proto Software, Inc., New York, New York, United States of America, represented by Byron Binkley, United States of America is a Reverse Domain Name Hijacker

Case #12 TrailBlazer.com Trailblazer Learning, Inc. represented by COO Brett W, Caledonia, Michigan is a Reverse Domain Name Hijacker

Case #13 DreamGirls.com The Complainant is Dreamgirls, Inc., Tampa, Florida, United States of America, represented by Christensen, Miller, Fink, Jacobs, Glaser, Weil & Shapiro, LLP, Los Angeles, California, United States of America and have been labeled a 'Reverse Domain Name Hijacker'.

Case #14 Mexico.com The Complainant is Consejo de Promoción Turística de México, S.A. de C.V., Colonia Anzures, Mexico, represented by Bello, Guzmán, Morales Y Tsuru, S.C., Mexico is a Reverse Domain Name Hijacker

Case #15 Windsor.com Complainant in this administrative proceeding is Windsor Fashions, Inc., a California corporation with a principal place of business in Los Angeles, California, United States of America. Complainant is represented in this proceeding by Abraham M. Rudy, Esq. and Julie Waldman, Esq., Weisman, Wolff, Bergman, Coleman, Grodin & Evall LLP, Beverly Hills, California, United States of America. They have been labeled a 'Reverse Domain Name Hijacker'.

Case #16 Mindo.com Complainants are Scandinavian Leadership AB and Mindo AB of Uppsala, Sweden, internally represented. They have been labeled a 'Reverse Domain Name Hijacker'.

Case # 17 and Sha.com he Complainant is Albir Hills Resort, S.A. of Alfaz del Pi Alicante, Spain, represented by PADIMA, Abogados y Agentes de Propiedad Industrial, S.L., Spain. They have been labeled a 'Reverse Domain Name Hijacker'.

Case # 18 etatil.com The Complainants are ÖZALTUN OTELCİLİK TURİZM VE TİCARET LTD. ŞTİ. of Istanbul, Turkey, Allstar Hotels LLC of New York, Unites States of America and Mr. Metin ALTUN of Istanbul, Turkey, represented by Istanbul Patent & Trademark Consultancy Ltd., Turkey. They have been labeled a 'Reverse Domain Name Hijacker'.

Case # 19 Takeout.com. Complainant is Tarheel Take-Out, LLC of Chapel Hill, North Carolina, United States of America (“U.S.”), represented internally. They have been labeled a 'Reverse Domain Name Hijacker'.

Case # 20 WallStreet.com The Complainant is Wall-Street.com, LLC of Florida, United States of America (the “United States” or “US”), represented by Flint IP Law, United States. They have been labeled a 'Reverse Domain Name Hijacker'.

Case # 21 parvi.org found for the complainant in 2009 but in 2012 the courts rules that the City of Paris, France was guilty of 'Reverse Domain Name Hijacking' in a landmark case that resulted in a $125,000 judgement against the city.

Case #22 Gtms.com The Complainant is Sustainable Forestry Management Limited, a company incorporated under the laws of Bermuda, with its principal place of business in London, United Kingdom. The Complainant is represented by its general counsel, Mr. Eric Bettelheim. They have been labeled a 'Reverse Domain Name Hijacker'.

Case #23 PetExpress.com The Complaintant is Airpet Animal Transport, Inc. represented by Mark W. Good of Terra Law LLP, California, USA. They have been labeled a 'Reverse Domain Name Hijacker'

Case #24 ColdFront.com Complainant is Personally Cool Inc. (“Complainant”), New York, USA. They have been labeled a 'Reverse Domain Name Hijacker'

Case #25 Unive.com Complainant is Coöperatie Univé U.A. of Arnhem, Netherlands, represented by Novagraaf Nederland B.V., Netherlands. 'Given the circumstances, the Panel finds that the Complaint was brought in bad faith, in an attempt at Reverse Domain Name Hijacking, and constitutes an abuse of the administrative proceeding'

Case #26 eCase.com AINS, INC. (“Complainant”), represented by Janice W. Housey of Symbus Law Group, LLC, Virginia, USA. The panel concludes that the Complaint was brought in bad faith in an attempt at Reverse Domain Name Hijacking.

Case #27 TinyPrint.com Complainant is Tiny Prints, Inc. (“Complainant”), represented by CitizenHawk, Inc., California, USA 'Complaint was brought in bad faith and that, accordingly, Complainant has attempted to engage in Reverse Domain Name Hijacking'

Case #28 Enki.com Complainant is Enki LLC (“Complainant”), represented by Eric A. Novikoff, of California, USA. 'This is a frivolous proceeding which should never have been filed by Complainant. Accordingly, the Panel finds that Complainant is guilty of Reverse Domain Name Hijacking'

Case #29 SFM.com Complainant is State Fund Mutual Insurance Co. represented by Peter G. Nikolai, of Nikolai & Mersereau, P.A., Minnesota, USA The Panel finds 'Complainant has engaged in Reverse Domain Name Hijacking.'

My hope is this is the last RDNH case I will ever have to post. The reality is this post will be re-posted EVERY SINGLE TIME there is a case of RDNH. Every time and now maybe some value based companies will think twice before flirting with this tactic and come to the bargaining table un good faith instead of being labeled forever with bad faith. The net is written in INK!

THOU SHALT NOT STEAL! Feel free to repost FAR and WIDE!

Rick Schwartz

Morning Folks!!

Here's the story of what might be another bad decision.

Patrick Byrne, Overstock.com CEO photographs well.
Looks like he is saying, 'You got to be kidding me'

http://www.ksl.com/?sid=23769860&nid=148

http://fox13now.com/2013/01/17/weapons-discovered-in-carry-on-baggage-at-slc-airport/

Rick Schwartz

Related articles

Overstock.com CEO Allegedly Tried To A Board Plane With A Loaded Gun

Morning Folks!!

Welcome inside my office!! I spend a lot of hours in this room and just wanted to share where most of my writing starts. Maybe why I look forward to Mondays. Why working is a hobby and having a hobby is work. Can I get you something to drink? I meant to post this a couple months ago. Better late than never.

When I bought this house one of the biggest reasons was the office there as seen below. Last summer I rebuilt the room from the ground up. Designed for me, by me and interpreted by a designer I have used for about 10 years and to work the way I work. I now have my cockpit on one end of the room and an entertainment universe on the other. I almost aways work with the TV on in the background.

This is my old office Wall Unit. Problem was I could only fit a 50' TV. What to do?? What to do??

Enterng from the Living Room and of couse Freddy Will be there to Welcome you!

New Desk Shot Facing Northwest

Facing West

Facing East

Inside Desk Shot

Northwest Shot

Wall Unit North Shot with 70' and capable of upgrading to 100'

Wall Unit #2 Shot

Entry Shot

Northeast Shot (Freddy head in lower right)

Freddy enjoying the life in Lower Left

My cockpit Desk View

Desk View out to Living Room

From Outside the Office

From Inside the Office

Thanks for visiting! Ya'll come back real soon!

Have a GREAT day!
Rick Schwartz and Freddy

Evening Folks!!

This line that I authored and started using about a year ago is popping up over parked pages everywhere. In just a few weeks domainers have turned the corner and taken back their destiny. Whether you use it in conjunction with JointVentures.com or not, I will predict it will be on over 1 MILLION parked pages in the next few WEEKS! Maybe more! Why? Because it is powerful and it works.

Stop selling your best assets. Sell the crap and take those dollars and find leaseable domain names. The future really is here. If you owned a building in Times Square would you rush to sell or would you lease and have income for the rest of your life?

Have a Great Evening!

Rick Schwartz

Morning Folks!!

My partner with JointVentures.com is busy working on our next phase for 2013, but has provided me with a few guest blog posts in a series he’s written to help folks get to know who he is and why I specifically chose him to help spearhead the next phase in my 20 year plan. This one is about the value in the pumping of oil and distributing it versus the selling of land with oil included. Here’s what I know in my gut...not a single one of us among “the 500” will live long enough to unlock the FULL value of what we own. I’ll let Danny explain what we both see in his words that smooth out some of my rough edges.

Rick Schwartz

By Danny Welsh

Parking domains is not the greatest way to tap the oil well, but it’s the best of what domain investors have had easily available for a number of years to unlock the value of the oil pumping up through gushers on their property (while leaving OCEANS of the most valuable oil deep down beneath the earth…out of reach).

No matter how many parties these domain parking companies throw for their customers, though… Rick Schwartz and I both believe that parking income is going to become the lowest common denominator for monetizing a great domain name as things evolve and the Net matures and mainstream business catches on to the sales potential of pairing a great domain with a great business.

No matter how pretty and ȕber-technical the platforms are that these domain sales churn-mills have created for domain owners to use, here is our position loud and clear and on the record for the record.

Any cash-only sale in the next few years for the BEST .com domain names
WILL prove to be a short-term gain giving up the possibility for
ongoing income…and even generational wealth.

Domain parking to me is the equivalent of a horny guy asking 25 women in a row 'Wanna have sex?' until finding one that will ‘double-click his mouse’.

It works to get a result— I can speak from experience in my early 20s ;) — but it ain't the best way to go about dating…much less starting a long-term relationship.

That said, I do agree with many that the best easily-implemented (and scaled) monetization solution for the next couple years may very well be parking companies owned and run by domainers, that cut the fat and negotiate pricing per click direct with the Google or Yahoo upstream providers of the world.

That's Frank Schilling's model with InternetTraffic.com and there's no surprise Rick Schwartz as well as many of 'the 500' have made the smart decision to become Frank's customers.

But what about after that next couple years?

Is domain parking alone as a monetization model for the rest of your life all you want for the very best of your premium dot com domain assets?

Are you content to sell the little bit of oil that bubbles up without effort from your oil well, and get paid in dribs and drabs while an OCEAN of VALUABLE CRUDE OIL lies beneath the surface on your land?

If so, roll the dice and hope the parking model continues that long!

(a little birdie with a big mouth tells me that parking earnings are off
90% from highs right now…and the BIG $$$ SQUEEZE is on for folks
that have bloated portfolios focusing on quantity, not quality)

Is selling your best premium dot com assets for today’s 6 or 7 figure price offered to you when you KNOW in your gut that their VALUE will continue going up all you want?

If you don’t think domain parking alone is the best solution for your best domain names, and you don’t want to sell your BEST properties for cash alone…you're probably right now like Rick himself has been in the last few years-- diligently searching for a new formula to unlock MUCH more of your property's value than parking income.

And if one cannot be found, maybe even like Rick have been tinkering with the idea of even creating that formula yourself.

In my inaugural guest post on RicksBlog I said I’d be posting in the future to answer this question:

How much difference is there between selling the oil for distribution, and retaining the land with the mineral assets versus selling the land itself and letting someone else have the produce of the wells drilled for oil? What are the parallels of the richest oil fields with the very best internet properties owned by domain name owners?

From what I can tell other than RICK SCHWARTZ it is RARE that a company agrees to buy a domain name (or an “oil well” in this analogy) with ongoing royalty income to the previous domain name owner.

There are LOTS of reasons for that,
but it ain't the VALUE of the oil well.

Billionaire ‘wildcatter’ oil man J. Paul Getty could explain it if he were still alive.

That's the guy known now for saying IIRC 'If you can physically count your money, you don't yet have a billion dollars.' The guy who in 1966’s Guiness Book of World Records was named the world’s richest man…that guy.

Early in his career, Getty saw the same thing in the parallel of oil companies: the longer-term, big-money, residual profits in the pumping of oil and distributing it for sale by the barrel (the deal J. Paul Getty wanted) versus the short-term, small-money, one-time profits in selling of land with oil included (the deal the oil buyers wanted).

He had to FIGHT to sell the oil he found by the barrel because the biggest players among oil buyers only wanted to buy the LAND and cut him out from residuals.

They SUCCEEDED in cutting out many other entrepreneurial ‘wildcatters’ that took the same risks Getty did and did the same work Getty did to FIND and TAP the same kind of oil wells. Gave ‘em a check and sent them on their way, to go on to make ROI’s unheard-of in history.

But not J. Paul Getty, oh no.

This guy had vision (and balls).

The man who would go on to become the richest man in the world was WEEKS from losing everything with billions of barrels of oil stockpiled in warehouses he could barely afford the lease payments on even while borrowing every dime he could get... facing a powerful group of companies that were offering to buy his land and oil wells but who REFUSED to pay per barrel for the oil the wells on those lands were producing.

But he didn't bow to the pressure to sell his assets without ongoing income.
“No, the land is not for sale”, Getty said. “Oil only”
[paraphrased]

You want to see a dozen Pure Domainers among the “500” on the Forbes billionaires list down the road? You want to have a chance for the mainstream business world to catch up and realize just how valuable these oil wells owned by top generic domain investors are (as they are realizing more and more by the DAY). You want to position yourself and your family for generational wealth?

It’s the same formula Getty used I believe, and it ain’t reinventing the wheel. It’s just looking at history and how things unfold, and assigning a value to what you own…refusing to accept less no matter how great the pressure gets.

(And you ain’t seen NOTHING yet if you think the pressure to sell at today’s price is great right now. Wait ‘til the media gets ahold of what is happening with this growing trend of domain name owners refusing to sell their best .com properties for cash only. The first mainstream stories in 2013 will NOT be pretty. They will paint domain investors as greedy. Scavengers. Squatters. Assholes. Inhibitors of progress. Infringers. Every name in the book.)

This year we’ll share many more deals completed using the formula for unlocking ongoing 'forever' value with royalties that was CREATED FOR RICK SCHWARTZ BY RICK SCHWARTZ that now others too can use and share in— IF their domains are of top-shelf quality, and they too want a part of the 'forever' vision for earnings as a great domain name becomes part of a GREAT business run by a passionate and qualified end user company.

But our deals are only part of the equation. The real power lies in the community of the 500, and that small number of domain name owners beyond that fortunate 500 that have one or more domain names that are valuable enough as of RIGHT NOW to be leased to the right company for 100x parking income.

You want to really shake things up among the big oil buyers?

Imagine thousands of the most premium category-defining domain names in the world, all owned by independent companies, and for each “How much is this domain to buy?” inquiry, the reply is: “Not for sale, lease only!”

Pair that resolve with a firm stance not to accept any sale (at any amount) for your best domain name properties that does not include at least some ongoing royalty revenue or other income. Pair that with a string of growing Candy.com success stories that will show that we are proposing a WIN-WIN, and not taking advantage of any company, and that will make the media back off and change their tune that will be calling domain investors “greedy”.One day they will call you VISIONARIES, just like they do the Getty’s of the world. Even Frank talks of Getty from his post nearly 3 years ago.

So let the oil flow downhill, where it’s going, for now. Sell the trickle of oil that comes up in your wells with no effort via domain parking. Keep the income coming in, without any interruption. So will Rick Schwartz for the next few years, with few exceptions for different crazy marketing tests I talk him into. :) That’s fine.

But do this too for the next 3 years and we believe you cannot lose: Tell the companies that want to buy your oil well itself that it’s not for sale in a cash-only transaction. Tell them you KNOW how big the OCEANS of oil are underneath. Tell them you MUST share in the upside with a fair ongoing income once the well is worked to bring that ocean of salable oil to the surface.

Whether you’re part of our 300 with JointVentures.com or not this year, the game is the same.

Now is not the time to fold. It’s time to double down on the bet you already made.

Channel your inner wildcatter.

Because, to quote the man Getty: “The meek may inherit the earth, but not its mineral rights”.

Morning Folks!!

Some folks are unemployed and some folks have no jobs. And yes, there is a difference.

Unemployed people react on one way and those without a job might look at things differently. First of all even if you are unemployed you can be a 'Consultant' if you have real experience in something. So a Consultant may be between jobs but he is not unemployed. A distinction with no difference? I don't think so.

One may be home getting an unemployment check and the other out shaking the bushes trying to make something happen. Both have the same circumstance. No income. The guy shaking the bushes likely does not even get unemployment benefits because he/she may have been in sales. So there is no weekly check. Those folks need to make something happen.

I think that is where 'Sweat Equity' comes into play. Just like the old farms of the west. They could not afford the 'Hands' but 'Hands' would show up hoping that the harvest would yield dollars for them too. They had faith and they did not have much more than that.

Today everything is a start up. It's much better than being a consultant. But it still at a point where no income is coming in. How do you get something going? Those hands of the west are now folks willing to work with 'Sweat Equity'. Few do that. It is a rare bird. A rare bird that will work with passion and walk away each day with zero income and come back the next day even more passionate and eager than the day before. Where failure is just not an option. Where a vision is so strong it overrides all the bullshit that comes your way.

Sweat Equity. Only problem is you need a talent to start with or there is nothing to sweat and no equity to be had. So what can you bring to the table? How can you make FIRE?? Fire is made with 2 sticks. Opportunity is made with the mind and thoughts. Both can change the world. But it is hard when all most folks do is look for matches. Look for the quick and easy answer. Afraid of the heavy lifting required to really make a difference.

Sweat equity means believing in yourself to reach a specific goal and probably a common goal among a few....or many. It means that challenges are met with solutions and solutions are what gives you the passion and motivation to press on. Any team is only as strong as the weakest link and when you have a groug of gung-ho people striving for something sensational, then that energy feeds on itself. It makes things rise and makes things happen.

Why ever have a job again when you can own your future. When you can contribute to something that has the potential to become very big. The true challenge is knowing there are a million barkers on each corner and only a few have anything of true value. So you figure out a test. A bar. A minimum that something must meet. For me, the bar I seem to use most these days are NEED, WANT, DESIRE. Those seem to be the comment elements on the way to a sale. On the way to a deal. On the way to Broadway.

Have a GREAT Day!

Rick Schwartz

Morning Folks!!

Domainers! LEARN About Domains You Sell. Stop Being so Desperate to Make a BAD Deal! I just had to repeat that. Domainers are like Diamond miners except a diamond miner knows what a diamond looks like and the fact that some are bigger and better than others.

Most domainers do not know the difference between a $500,000 domain and a $5000 domain. They don't know it on either side. The overvalued pigeon shit and undervalued rare diamonds. WAKE UP!!

I don't know why 'Domainers' don't think it is important to know the difference. All they know is fast sale. No research, no understanding, just set a price and away they go. No rhyme or reason.

And speak about reason. I can take you on a journey on any given day and show folks domains selling for $2000 that have a 6 figure value and ones selling for $2000 with absolutely no value.

Stop treating unique assets that can NEVER be replaced as just 'Inventory'. It is NOT inventory unless you only care about volume. But that's a different game. Many games in domaining. So there are multiple paths to great riches but they all start and end with understanding why one domain is worth 1 million times another domain. Don't ya think???

Having patience is really one of the big keys to domaining. I am not sure why so many act as if they are a cat on a hot tin roof. More deals are lost from just being impatient. They want things right now and when it does not happen right now they get all antsy and frustrated. Take a doggie downer. A REAL deal takes TIME to negotiate. Weeks, months and even years.

So go grab the $5000 now because you don't have the patience to wait for the $500,000 that may only be months away. Instead you will work your ass off, make $50,000 and you will continue to let half million dollar deals just keep slipping thru your hands. Doing NOTHING makes a lot more sense than doing something STUPID.

Think twice before you sell. Think if it is the highest and best use. Stop being desperate and your incomes will skyrocket. GEEZ!!!

Still a bit miffed? Confused? Upset? And? So? If you want to relieve those negative feelings, then I suggest you read the next post that Danny Welsh has authored. It will make some of you VERY SICK! Those of you that left BIG money on the table just to score a dinner out! But it will empower many others who have not made that mistake!

Have a GREAT Day!

Rick Schwartz