Afternoon Folks!!
Spammers Make $200 MILLION a year on Facebook! That is VERY big news. That is something folks can get their heads around and that is just one little turbine of Facebook. This is the tip of an iceberg of the riches that Facebook has locked up in it and right now leaking. That $200 Million number is from a Forbes.com article here. So it is not something I am making up and it is probably on the low side.
As you may know I am not a big Facebook fan. Never have been. But I have invested in the stock because I am watching the behavior of many folks. Females are HOOKED!! I see proof of this all day long and a growing percent of men along with them. HOOKED!
Now at first blush you may think this is a negative article. And it is. But not for many f us. It is educating people on traffic. The more they know about traffic is the more targeted they will try to get and ALL paths lead to the Domain Industry. That's a good thing. PURE traffic. Unfiltered. Not spammed. PURE as the driven snow. That has GREAT VALUE!
"That traffic can then be monetised. To a page showing Adsense for example, or to a YouTube video that is carrying ads. Or more often to a page selling some tchotchke and given enough traffic being sent there will be some sales meaning some profit. Once those pages are set up, once they’ve got say 30,000 likes, then they are likely to turn up in timelines and that’s the point at which the spammers can start selling those links:"
“The spam posters get paid an average of $13 per post, for pages that have around 30,000 fans, up to an average of $58 to post on pages with more than 100,000 fans,” De Micheli told the Guardian. “If we consider these two as extremes, the pages we analysed generate a revenue of 18,000 posts per day, times the revenue per post – ranging from $13 to $58 – 365 days a year.”
"That gives a range for the spammers’ earnings of between $87m and $390m – but when they took into account the number of fans of the pages, the weighted average was just over $200m annually."
Forbes.com article here
Rick Schwartz
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