Have a GREAT Day!
Rick Schwartz
Widgets.com
Widgets.com is more than a domain name. For today it is an example.
Yesterday I mentioned one of my domains and put a link to it on the lower left side of this page. Widgets.com was a domain I registered back in the 90's and I got it to illustrate the most generic domain describing the most generic of products. A 'Widget.' What's a widget? It's any silly little item with market credibility that makes a whole lotta money. That may not be Webster's version, but it is how I think of it and I would think others as well. Webster's version goes like this: 'an often small mechanical or electronic device with a practical use but often thought of as a novelty.'
And if we were going to write the definition of widgets today it may be computer related. How versatlie! Which is the exact reason I bought the domain. A generic business waiting to be launched at any moment for any item for any market. And as a poster pointed out yesterday, the results on the landing page don't match what it is folks are looking for. Now I have targeted traffic coming from widgets.com going to an untargeted page. So it is no doubt costing me money. But that is okay. It is like this for a reason. It illustrates why domain owners selling for 'X' are selling themselves short. As time goes on the traffic will become better matched and my example on the next post will illustrate even more. I won't keep this page as it is very long. So future readers are likely to see a different page and some of this may not make sense. But for those of you reading within a short time of writing this sees a great illustration of a domain not being used to it's fullest by any stretch. It isn't even on the first step. But the 250 daily visitors will soon be monetized more effectively. It would be easy to exponentially increase the income, It is fascinating to watch a domain earning pennies blosson and start earning hundreds of dollars raising it's value every step of the way. I'll have more on traffic on my next post and you will see it all tie in.
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